EmailIQ by Strategy9

Email marketing made for casinos.

EmailIQ delivers your casino offers directly to player inboxes — with unmatched deliverability, complete data transparency, and features built for gaming rather than retrofitted for it.

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10M+emails sent weekly
70+casino sites using our systems
250+campaigns weekly
SOC 2Type 1 certified
Features

Built specifically for casinos.

The tools, features and support casino marketers need to run campaigns that actually drive visits and revenue.

Unlimited Sending

No per-email fees or sending limits. Send as many campaigns as you need to your entire player database without additional costs.

Monitored Delivery

EmailIQ Command Center checks every sending IP against 31 curated blacklists every hour, tracks Microsoft SNDS reputation and DNS health, and alerts our team the moment anything changes.

Flexible Templates

Choose from our drag-and-drop editor, HTML imports, or leverage our design team to create eye-catching casino email templates.

Variable Data

Personalize every message with player-specific offers based on tier level, game preference, ADT, or any data point in your CMS.

Triggers & Automation

Create automated journeys for birthdays, win-back campaigns, welcome series, and other player lifecycle moments.

Robust APIs

Seamless integration with your casino management system, player tracking, and other marketing platforms.

SOC2 Compliance

Our SOC2 Type 1 certification ensures your player data is protected with enterprise-grade security protocols and comprehensive privacy controls.

Dedicated Support Team

Get white-glove service from our casino marketing specialists who understand your unique needs and provide rapid, personalized assistance.

Transparency

We don’t hide delivery data. We show it to you.

Most providers obscure performance metrics. Delivery data is the whole game for a casino marketer, so you get all of it.

  • Deliverability by domain. Gmail, Yahoo, Hotmail and the rest, separately.
  • Inbox versus promotions. Placement, not just acceptance.
  • Bounce patterns. Visible early enough to act on.
  • Opening trends. By time, device and player segment.
Behind that dashboard sits EmailIQ Command Center — hourly blacklist monitoring across 31 curated lists, Microsoft SNDS reputation tracking, and DNS authentication health checks. Every client gets their own login.
The EmailIQ dashboard showing deliverability broken down by receiving domain.
Service

We’ll run the campaign for you.

Emergencies happen, people leave, and sometimes a property just needs another pair of hands. That is a normal request here, not an escalation.

The Strategy9 team supporting a casino marketing campaign.
  • Campaign assistance. Need an urgent campaign designed and deployed? We’re on it.
  • List management. We’ll segment, clean and optimize your player lists.
  • Template design. Custom templates that match your brand, built by our team.
  • Strategic guidance. 25+ years of casino email marketing behind every answer.
Security

SOC 2 Type 1 certified, and ISP approved.

Earned January 2025. An independent audit of the processes and controls behind every campaign you send.

  • Enhanced security. Player data protected with enterprise-grade controls.
  • Operational excellence. Systems independently audited for compliance.
  • Privacy protection. Comprehensive controls over sensitive information.
  • Industry trust. Meet regulatory requirements with something to point at.
Success stories

What casino, restaurant and hotel clients say.

“We were sending email campaigns before, but we had no idea how many were actually reaching our players. Strategy9's EmailIQ solved our deliverability problems and provided complete transparency. The impact on our revenue has been remarkable.”

— Marketing Director, Southwest Resort Casino

“Strategy9 isn't just our email provider — they're an extension of our marketing team. When we needed to launch an urgent promotional email during a staff shortage, they stepped in and had everything designed, tested, and sent within hours.”

— VP of Marketing, Midwest Casino Group

“The ability to use PlayerID as our primary key was a game-changer. With many of our players sharing email addresses with spouses, this feature ensures the right offers go to the right players every time.”

— Database Manager, East Coast Entertainment

Ready to fix your casino email marketing?

A personalized demo showing what changes for deliverability, player engagement and campaign ROI at your property.

Request a demo 1-855-838-3999
Newsletter

Casino email marketing, twice a month.

  • Deliverability and policy changes that affect gaming senders
  • Case studies and what actually moved the numbers
  • Regulatory and compliance updates

No more than twice a month. Unsubscribe any time.

Join our casino email marketing newsletter

Deliverability notes, policy changes and what is actually working. No more than twice a month.

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